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The Critical Role of Consumer Research in Fashion
In the competitive fashion market, consumer research is the key to staying ahead of the curve.

Elizaveta Pavlik
Jan 31, 20244 min read


The Fabric of a Sustainable Future: A Look at Fashion Sourcing
Discover the future of fashion sourcing and its impact on sustainability.

Qigen Lin
Jan 23, 20248 min read


The Rise of Sustainable Fashion on Social Media
The conscious consumers to brand committed, see how social media has become the driving force behind the sustainable fashion transformation.

Qigen Lin
Nov 13, 202311 min read


Social Media Marketing as a Fashion Brand's Guide to Online Success
Elevate your fashion brand with expert SMM. Stay stylish, engage, and shine online. How luxury brands are leading the way!

Qigen Lin
Oct 12, 20239 min read


Navigating the Digital Marketing Landscape: Key Trends in 2023
Don't miss out on this glimpse into the future of marketing! From AI strategy to Data Privacy, 2023 promises to be a year of transformation.

Qigen Lin
Sep 12, 20239 min read


Always Ask Why: Putting Strategy Before Tactics in Your Marketing Planning
Discover why understanding the 'why' is crucial and how strategy should always guide your tactical actions for sustained success.

Qigen Lin
Aug 24, 20238 min read


How to Write a Business Proposal: A Comprehensive Guide for New Entrepreneurs
Discover the art of crafting compelling business proposals tailored for new entrepreneurs.

Qigen Lin
Aug 11, 20239 min read


Can AI-Generated Content Hurt Your Search Ranking?
Discover if automated content can influence search rankings and how to ensure it's both AI and user-friendly.

Qigen Lin
Aug 8, 202311 min read


ESG Strategies — Here’s How to Stay Ahead of the Risk
Proactively manage risks and seize opportunities with ESG strategies.

Qigen Lin
Jul 17, 202310 min read


Enhance Your Business with Effective Content Marketing
Supercharge your business with effective content marketing. Learn to create captivating content, drive traffic, and boost conversions.

Qigen Lin
Jul 17, 20239 min read


Why Businesses Need to Think About How They Target the Generation Gap in China
Mastering the Generation Gap: Key to Business Success in China. Gain insights into targeting different generations in China.

Qigen Lin
Jul 17, 202313 min read


Winning at Digital Marketing in China: Insider Strategies
Unlock the potential of Baidu, WeChat, Weibo, and more. Localization, influencer marketing, e-commerce, and data analytics.

Qigen Lin
Jul 4, 202312 min read


Think Outside the Box: Creativity in B2B Marketing Today
Explore innovative strategies, break free from convention, and discover the extraordinary results that come from thinking outside the box.

Qigen Lin
Jul 4, 20236 min read


Don't Get Left Behind: Why You Need Video Marketing
Unleash the power of video marketing to stay ahead and connect with your audience. Elevate your brand through visual storytelling.

Qigen Lin
Jun 9, 20237 min read


6 Steps to Create an Outstanding Marketing Plan
From defining purpose to strategic execution, achieve success through effective strategies, innovative approaches, and constant adaptation.

Qigen Lin
Jun 8, 202310 min read


Effective Collaboration 101: Marketing and IT Teams
Discover strategies, benefits, and overcome challenges for seamless integration, innovation, and success in the digital landscape.

Qigen Lin
Jun 6, 20237 min read


10 Reasons You Need a Digital Marketing Strategy in 2023
Discover the top 10 reasons why a digital marketing strategy is essential in 2023 for your business's success.

Qigen Lin
May 7, 202318 min read


Stay Ahead of the Curve - Social Media Statistics in China 2023
Discover the projected market size and growth rates, popular social media platforms to watch.

Qigen Lin
Apr 17, 202313 min read


Proving The Proof: How Consumers Make Good On Sustainability Promises
This article discusses the importance of consumers following through on their promises to support sustainability practices.

Qigen Lin
Apr 12, 202310 min read


Crafting the Perfect Digital Transformation with the CEO at the Helm
Learn how to successfully navigate digital transformation with the CEO leading the way. Gain valuable insights and best practices.

Qigen Lin
Apr 9, 202317 min read
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